Basic Info

Maria Miller
Contributor Status:
Initial Contribution Date:
Primary Location:
Austin, TX USA

Career Info

Primary Industry:
Financial Services, Investing Related, Technology, Travel / Leisure
Personal Career Headline:
Co-Founder & President, Spot
Business Description (One-Liner):

Spot is an ambitious startup penetrating the $558 Billion dollar life insurance industry by opening an entirely new channel of distribution and targeting a demographic, which to date, has been untouchable by traditional behemoths.

On average, Americans under the age of 45 account for less than 5% of the total population with life insurance. That’s because life insurance wasn’t created for the actual wants and fears of the people Spot aims to serve​ and wasn’t designed for an adventurous lifestyle.

For the first time, consumers will have the ability to purchase short term policies, ranging from 24-hours to 30-days, for a nominal fee through Spot’s simple platform, against a wide range of activities that people want to experience, responsibly.

Led by a team of life insurance veterans and experienced tech entrepreneurs, Spot will alleviate any worry, allowing policyholders to live, love and celebrate life to the fullest.

Founded in 2017, Life by Spot is based in Austin, Texas.

More Business Details:
Lifestyle Design & Productivity, Service Oriented Business
Experience Timeline:
16-20 years of work experience

My AdVert

Career Snapshot:

Maria Miller is Co-founder and President of Spot, the first short-term life and accident insurance company in the US. She oversees all operations for the insurtech startup, leading strategic revenue growth, product and platform development, and carrier partnerships, while integrating the brand’s mission of redefining the insurance experience into every customer touchpoint within the business.

Prior to founding Spot, Maria served as VP of Technology Strategic Partnerships at New York Life, one of the largest life insurance companies in the US. There she was one of the youngest female executives, leading technology vendor sourcing and relationship strategy for the company.  It was during her time at NYL that Maria determined there was a need to reimagine how life insurance is underwritten and distributed especially for the underserved, hence the idea for Spot was born.

Maria has developed a wealth of industry and global market experience, starting her career at Anderson Consulting and living and working throughout Europe, Asia and the US.

My AdVice

How did you get into the industry?:

I received a call from a Head Hunter and took an interview, even though I was not actively searching for a job. I never thought I would end up in insurance but loved the company culture and had immense respect for my leadership. The more I learned about the industry, the more passionate I became with helping others understand the importance of planning for the ones we love most. I simply took a chance. As for the entrepreneurship, a mentor of mine recommended the book, How Will You Measure Your Life?; after reading said book, I knew I wanted to do something that could impact many, not just a company’s bottom line.

Emerging industry trends?:

Everyone is talking about data, AI and predictive analytics; I take a simpler view that the trend is moving towards a bigger focus on what the customer wants, not what we as an industry want to sell them through predictive modeling.

Ideal experience for a customer/client?:

I would love for our customers to feel like we encourage and support them to live BIG, that they have taken an adventure or a risk they would have not done had we not been there.

Career advice to those in your industry?:

Interview at least once a year, even if you are not looking for a job. You never know who you will meet, what you will learn or what passion or ideas may be sparked. And it is important to always know your worth and where you can improve, interviews are great opportunities for feedback.

My AdVantage


Be good. Be kind. Know that you have an impact.

Favorite People/Role Models?:

People who are good and kind, basically all of the people in my life (especially my fiancé as there is not a kinder soul on the planet). My role model shifts every day based on what goal I am striving for, I am constantly looking for inspiration.

What Else To Know

My Goal of the Day:

Be present. Time is the greatest gift we can give or receive and we should treat it as such.

My Thought of the Day:

“It’s not about what it is, it’s about what it can become.” Dr. Seuss

My Action of the Day:

Tell someone in my life how grateful I am for their presence and what impact they have had on my life.

My Deed of the Day:

Picking up trash when we walk the dogs.

My Tip of the Day:

If it changes your life, let it.

My Pic of the Day:
Tell Us More:

My Pic of the Day: This is a picture of the first home I ever bought on my own. I divorced at 31 and had these false beliefs that I needed someone in my life to make certain realities come true, buying this home proved to myself that I could accomplish anything if I was willing to take chances.

A Day in My Life:

What are you doing at:

6:00 AM – Snuggling with my love or letting our four legged children out for a bathroom break.

10:00 AM Kicking off or wrapping a meeting.

12:00 PM – Favorite Lunch spot/meal?

Anywhere with good company and a midday laugh.

7:00 PM Sitting at dinner with the love of my life. We make sure to leave the devices in the other room to really connect and talk about the highlights and lowlights of the day.

11:00 PM Settling my mind and getting ready for the next day.

What drink do you need to get through the day and at the end (and how many)?

Water, at least 80 oz. and one cup of a half decaf coffee.

What should everyone try at least once?

To say No to something they don’t want to do, it’s incredibly empowering to draw boundaries and not always try to please others.

What else to know?

Primary Location

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