Basic Info

Terri Broussard Williams
Contributor Status:
Initial Contribution Date:

Career Info

Primary Industry:
Government (Services, Functions or Roles), Non-Profits / Philanthropy
Personal Career Headline:
Government Relations Executive for the American Heart Association and the Founder of MovementMakerTribe

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Career Snapshot:

Terri Broussard Williams is a Government Relations Executive for the American Heart Association and the Founder of MovementMakerTribe. She believes leaders turn moments into movements. Throughout her accomplished career as a broadcast journalist, press secretary for a US Senate Candidate, philanthropist, and lobbyist, Broussard Williams has turned public and community service into a professional art-form that has positively impacted millions of lives.

For nearly fifteen years, Terri has made the American Heart Association (AHA) her career home. Her journey at this notable organization sparked her dream of creating significant, community-shifting outcomes. She counts some of the pieces of legislation passed as some of her most distinguished accomplishments, including The Louisiana Smoke-Free Air Act, a game-changing career milestone she experienced at the flourishing age of 28.

Broussard Williams received her bachelor’s degree from Louisiana State University and is also a graduate of the social impact strategy executive education program at the University of Pennsylvania, as well as holds a graduate certificate in diversity and inclusion from Cornell University.

She also serves on several boards including the Austin Area Urban League, the Annette Strauss Institute for Civic Engagement and The Association of Junior Leagues International among others.

In addition to her leadership at AHA, Terri is focused on paying it forward – encouraging and building up others who strive to create meaningful and groundbreaking change through coaching sessions and her blog, Get to know more about this #firestarter at

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What are your aspirations? (Personal and Business):

I aspire to always work for an organization that has an intersection of doing good and driving their mission. I feel that the intersection of social impact and enterprise is one that more businesses can learn from.

Biggest Success?:

One of my biggest accomplishments has been around lobbying laws that create smoke-free workplaces. In Louisiana, I helped to make all restaurants become smoke-free. In Texas, I led the team that increased the number of smoke-free laws from 35 to 103 in less than four years. Knowing this work has impacted the lives of millions puts a smile on my face.

Most Challenging Moment?:

The most challenging moment was picking up the pieces after my father died. It was then that I realized I was living on auto pilot and needed to make some changes to live more consciously. Instead of mourning, I decided to take the energy and remember the lessons he taught me then live them out loud.


Leaders turn moments into movements.

Favorite People/Role Models?:

I look up to the women in my family. They overcame adversity and made their communities a better place. When it comes to famous people I admire those who show grace and are philanthropic like Megan Markle, Reese Witherspoon, Tory Burch and Sara Blakely.

What Else To Know

My Goal of the Day:

To inspire leaders to turn moments into movements. And to use every moment of the day in a manner that will fulfill my personal mission.

My Thought of the Day:

There is always, always a way. How do I find the way?

My Action of the Day:

To find opportunities that allow me to live consciously and with intent.

My Deed of the Day:

To surround myself with amazing people and to learn from them and to repay their kindness by paying their lessons forward. I believe you can learn something from each person you encounter.

My Tip of the Day:

Begin each day with an open heart, an open mind, strong work ethic and good intentions. When you do these things, the universe will take care of you on your journey.

My Pic of the Day:
Tell Us More:


How did you get into the industry?

I worked as a Press Secretary for a US Senate Candidate and we lost our race. I didn’t have a plan and asked a mentor what I should do next. He said I should consider lobbying and nearly 17 years later, I’m still in the business. It was the perfect fit for my background as a former television news journalist and non profit fundraiser.

Career advice to those in your industry?

Remember there is always a way. I’d only been inside a State Capitol once before my first day lobbying and it was my 5th grade field trip. You don’t need a pedigree to become a lobbyist, just determination, faith and fortitude. Hard work pays off more than anything. Well, that and common sense.

Any emerging industry trends?

There’s new energy in the lobbying world. So many citizen lobbyists are entering the field. They are taking their passion, desire for change and are taking charge of their communities. I love it and I support them in every way. It’s your time—-own it!

Ideal experience for a customer/client?

In my private life, I serve as a coach for those who want to start a movement or those who are working through a big life change. I find ways to help them explore their desires and then hold them accountable by encouraging them to do something big.


What are you doing at:

6:00 AMI’m usually at the gym on the treadmill. If I’m not at the gym, I’m cranking something out on my laptop. I wake up early to get the most out of my day.

10:00 AM During the week, I am usually on conference calls discussing public policy that makes communities a healthier place. During weekends, I’m am usually running errands at this time.

12:00 PM – Favorite Lunch spot/meal? If I had to choose one place only to have lunch, take me to Commander’s Palace in New Orleans. They are famous for 25 cent martinis.

7:00 PM I’m usually answering emails and beginning to think about my next day. You have to plan ahead to get ahead during your next 24 hours.

11:00 PM I am asleep! I’m getting better about going to sleep early (can you tell my friends and doctor?).

What drink do you need to get through the day and at the end (and how many)?

I am not a caffeine drinker, I am addicted to sparking water. Waterloo watermelon is my favorite.

Most used App/Favorite Instagram Account?

My most used app is Instagram. There isn’t one Instagram account that I can live without. I love the cumulative effect from so many positive messages in my feed.

What should everyone try at least once?

Everyone should go to a football game in Death Valley on a Saturday night. Geaux Tigers!

Where do you enjoy getting lost?

I hate getting lost and I get lost often. If I’m getting lost, I wouldn’t mind doing it on a beautiful day on the streets of London.

What do you love most about Your City?

I live in Austin, Texas, a city that embraces all that humans have to offer. I love how we Keep it Weird!

Favorite breakfast meal & restaurant?

No less than one day a week you can count on me to eat eggs, avocado, tomato and a slice of bacon.

What Else to Know?

Check out my blog, and my collaboration with Lumenkind—a wearable reminder.

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