Basic Info

Name:
Brad Serling
Contributor Status:
Native AdVice
Initial Contribution Date:
03/23/2017
Primary Location:
San Francisco, CA, USA

Career Info

Primary Industry:
Music
Personal Career Headline:
FOUNDER, NUGS.NET
Business Description (One-Liner):

Music download site.

Experience Timeline:
21-30 years of work experience

My Native AdVert

Career Snapshot:

“A Johnny Appleseed of online concert recordings,” according to The New York Times, Brad Serling has been active in the digital media space for 20 years. Established artists ranging from Phish to Metallica to the Grateful Dead turn to Brad for advice on digital distribution of their content. Serling startednugs.net in 1993 as a way to share the tapes he was making of Grateful Dead and Phish shows. With the artists’ blessing, nugs.net’s non-commercial live music download site mushroomed to 3 million free downloads a month by 2000. Seeing the business potential Serling had tapped into, The Grateful Dead hired Brad as a consultant in mid-2000. The Dead put Phish in touch with Serling and by 2002 nugs.net went from fan site to paid download provider with the launch of LivePhish.com. Today, 115 million downloads later, hundreds of artists and labels partner directly with nugs.net to distribute music directly to their fans. A tastemaker among fans, Serling hosts a show each week on SiriusXM’s Jam On channel, “The Weekly Live Stash,” showcasing the week’s best live music. Additionally, Serling is a regular guest on Bruce Springsteen’s E Street Radio channel. In the Fall of 2016, MTV tapped Serling to produce the nugs.net Live Stash, airing Sunday nights at 9 on MTV Live.

Original Native Society Post

Native AdVice:

Visual Clips

Primary Location


Are you sure you want to manually enter your location? Have you tried typing the first few letters?

SUBMIT your location My Location is Not Listed (enter manually) clear location